The reading level for this article is All Levels I would like to share a disturbing little secret with you. Almost seventy percent of the people you do face-to-face business with will never speak to you again. It’s not...
The reading level for this article is All Levels As internet marketers, we draw people to our offerings by shining a spotlight on ourselves, our personality and our unique gifts and talents. The way we do this is by...
The reading level for this article is Novice Give away value.Several years ago I was managing a marketing consulting business that was gathering momentum despite its competition’s failure to do so. Our management seemed...
The reading level for this article is All Levels Achieving Riches in Niches means occupying a dual role: acting first as a skilled professional, you must also be a powerful, effective sales force. Not only do you perform the...
Read MoreThe reading level for this article is All Levels If you’ve been in business for more than five minutes, you already know that the best way for any self-employed professional to get clients is by referral. But the process...
Read MoreThe reading level for this article is All Levels New entrepreneurs frequently hear the advice to “be unique” in their marketing. The basic idea is a valuable one — to get attention in a crowded marketplace, you...
Read MoreThe reading level for this article is All Levels “Call us today and change your life,” proclaimed the hot pink flyer on the bulletin board. It was signed “Sunrise Hypnotherapy” with a phone number and a...
Read MoreThe reading level for this article is All Levels Recently, a client of mine complained, “I’m really good at what I do. I shouldn’t have to market myself.” In fact, he is quite good at his profession, but...
Read MoreThe reading level for this article is All Levels When a professional or small business owner decides to launch their business on the Internet, they often start with a website. They’ve heard that everybody has to have a...
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