Category: Sales & Marketing

Sales & Marketing

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1. Introduction to marketing

The reading level for this article is Novice One of the greatest needs of managers of business is to understand and develop marketing programs for their products and services. Business success is based on the ability to build a...

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      2. How to develop a marketing concept

      The reading level for this article is Novice Unfortunately, there is still a misunderstanding about the word marketing. Many people, including top executives, use it as a sophisticated term for selling. Marketing representative...

        Getting Referrals

        The reading level for this article is All Levels   Getting Referrals Referrals are one of the most efficient ways of getting more business in. It is a very low cost method that generally has an excellent conversion rate. As...

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